GOOGLE TOOLS
Google tools for data analysis and tracking, generating insights, identifying improvement opportunities, and optimizing performance.
GOOGLE ANALYTICS
Google Analytics is an essential tool for tracking the performance of our websites or applications. It provides insights into visits, sessions, acquisition channels, bounce rates, user segmentation, devices used, internet browsers, mobile phone models, and more. Additionally, it allows for the analysis of navigation flows, favorite pages, and the number of pages viewed, among other metrics.
GOOGLE SEARCH CONSOLE
Search Console, formerly known as Webmaster Tools, is a powerful tool that provides detailed insights into your site's performance on Google Search. It offers information on key metrics such as positions, clicks, impressions, and CTR, helping you understand how your site appears and performs in search results. Additionally, it enables you to monitor site coverage, identifying indexing issues and suggesting fixes. You can also track mobile usability, identify pages with errors, and receive alerts for potential security issues. With features like submitting sitemaps and analyzing backlinks, Search Console is invaluable for improving your site's visibility and ensuring it meets Google's best practices.
PAGE SPEED INSIGHTS
PageSpeed Insights is a Google tool that evaluates website performance on mobile and desktop devices. It provides key metrics, such as Largest Contentful Paint (LCP), First Contentful Paint (FCP), and Cumulative Layout Shift (CLS), while offering practical recommendations to improve loading speed. By addressing these suggestions, you can enhance user experience, meet Core Web Vitals standards, and improve your site's SEO performance.
test structured data
Testing and validation tools for structured data markup and rich snippets. Validators for schema.org, RDFa, microdata, and JSON-LD.